Take your car to a mechanic to have the brake pads replaced, and a good mechanic will fix them and make your car better. It may even make your car better than it was before because it adds better and more advanced brake pads. Or, it could make your car worse. It could install the…
Modern rehabilitation services are multi-faceted and fairly complex, so a fair dose of addiction treatment marketing from seasoned experts is often required. No matter which platforms you use and from which areas you draw attention, there are always others out there that are able to draw in new customers and attention. Even if your marketing…
Of all the industries on Earth, it is the drug rehab industry that needs the most help with its marketing. The landscape for online marketing in the drug rehab world is such a mess because a lot of money is being spent in utterly the wrong places. Medical companies are investing millions on online marketing…
Addiction treatment marketing is highly complex, changeable, labor-intensive, and intensely competitive. Your biggest problem is that the medical industry as a whole has had a very hard time transitioning into marketing in an online world. A mixture of conflicting advice and conflicting results has left the whole system in a big mess where only the…
SEO (Search Engine Optimization) is not the same as putting together a jigsaw puzzle. There is not a linear and predictable path to success. SEO is more like cooking a 12-course meal in an industrial kitchen with 3000 tools and 600 chefs already in there cooking their own meals. Your drug rehab SEO obviously differs…
Stock market trading is addictive. Nobody is going to deny that. Anybody who trades on even a monthly basis will have the somewhat compulsion to look at their phone in the morning to see if something has moved in a significant way. It is not a sign of stock market gambling addiction in itself if…
Only a select few healthcare marketing companies are actually making an impact in today’s marketplace. Some think it is because the digital marketing landscape is too broad, too diverse, and/or too easily accessible by non-professionals. But, the fact is that digital marketing is growing, and healthcare marketing is a part of that. How Can Something…
A lot of healthcare digital marketing companies are losing business or going out of business. Some attribute this to how easy social media and review promotion are these days, not to mention how easy it is to you Facebook and Google advertising platforms. Many people think that digital marketing, especially for healthcare services, is grinding…
How does addiction treatment marketing send out the wrong message? There are literally thousands of examples of this, but a common one is to pander to the people who may use the service. Another is to propose the service is glamorous as if it were the sort of facility a celebrity would use. Another common…
A good healthcare marketing agency will help a startup company, even if that company has very limited funds. By any measure of logic, it is in a marketing agency’s interest to help out a new company with the hopes a new company will grow into a larger one and send more work. Much of the…